Michael Moon serves as the President and CEO of GISTICS Inc., an innovation think-tank based in Silicon Valley dedicated to the profession and craft of innovation, entrepreneurship, and transmedia storytelling, and as the Co-founder of StartupReady.Net, a social learning network that supports entrepreneurs and "corporate refugees" in the process of a career pivot into professional entrepreneurship.
Michael coaches entrepreneurs in bootstrapping and enterprise startups, specializing in the crucial systems and processes for customer, product, and organizational development.
Michael has delivered more than 400 keynotes, presentations and seminars around the world and published more than 75 white papers, long-form interviews, and market reports. He has lectured at UC Berkeley, Stanford University, San Francisco State University, California State University East Bay, Fielding Institute, and St. Pölten University (AT). McGraw-Hill and its international affiliates offer Mr. Moon's book, Firebrands: Building Brand Loyalty in the Internet Age in 13 languages.
